Scaling Your Ecommerce Business With Cloud Hosting Services

You’ve probably heard that cloud hosting is better than shared because it offers better disaster recovery, more security, server monitoring, automatic software updates, and flexibility. All of that is true. Cloud hosting occupies a paradigm above shared hosting. Right Scale’s 2017 State of the Cloud Report found 95% of respondents are now using cloud technology as their preferred enterprise strategy. It’s popular because it scales up resources on demand, so many firms have found it makes sense to host their

5 Strategies To Grow Your Online Business

You’re probably familiar with the standard advice for growing your online business: create quality content, generate an email list, use social media, optimize your website, and deliver on your promises. This advice is solid, but there’s more to growing a business than how you deliver your product. If you’ve been following the standard advice for a while and don’t see much improvement, these five strategies will help: #1 Focus on improving your customer service Your customer service interactions shape customer

How Often Should You Update Your WordPress Website?

Updating a WordPress website is a multi-faceted task. Content isn’t the only update necessary to keep your site running; security updates are equally important. How and when you update your site matters, so here’s a look at several WordPress updates, why the updates are necessary, and how often you should perform them. Content updates WordPress content should be updated frequently, but the specifics should be based on your needs and visitor expectations. For example, existing content should be updated when

Top WordPress Membership Plugins for 2019

Membership websites are an effective way to provide premium content to paid users while still providing value to newcomers. They’re also popular for running meetup groups, social networking sites, private coaching groups, educational platforms, and marketplace pages. Regardless of your site’s content, hosting a membership website on WordPress is not difficult, and it’s affordable if you get the right membership plugin. Here are some of the best membership plugins to consider this year. #1 UserPro The top-selling WordPress membership plugin

Reasons You Should Move From Shopify To Magento Platform

Setting up an e-commerce website on any platform takes a significant amount of time and effort. No matter how easy a platform is to set up, they all have administrative control panels that have a unique structure for adding categories, products, and prices. For many people, Shopify is an e-commerce option that looks deceptively easy. In recent years, Shopify has become a popular choice, powering more than 500,000 businesses in 175 countries around the world. Although, a platform’s popularity doesn’t

Top 7 Magento Extensions You Should Be Using

Extensions add functionality to your Magento site that you won’t typically get out of the box. The right extensions will increase conversions and generate happy, loyal customers. Here are seven extensions you should be using. #1 Subscriptions You’ve probably noticed some Amazon product pages ask you to “subscribe and save.” The product is available for a one-time purchase, but you’ll get a discount if you subscribe to a regular delivery (such as monthly, bi-monthly). A subscription discount is a highly

Website Live Chat Could Improve Your Conversions By 45%

In the arena of digital marketing, business owners focus their efforts on increasing a handful of conversions. Sales, email signups, AD clicks, and video views are among the most sought after. But actually, any action you want a visitor to take can be treated as a conversion. Conversion is the process of turning a curious visitor to a committed participant, whether the commitment consists of making a purchase or consuming your content. According to digital marketing expert Neil Patel, making

How To Make Moving To A New Webhost A Stress-Free Experience

Moving to a new web host, also known as ‘migrating,’ can be stressful regardless of how big your site is. The potential for lost or corrupt files is ever present. The bigger your site is, the harder it is to thoroughly test it before letting go of your old hosting account. You can’t hang on to your old account forever. If you’ve never moved a website before, it’s important to know that a smooth migration requires more than transferring files.

Why Your Website Must Be SSL Compliant

As internet technology evolves, website best practices transform from courtesies to mandatory elements. For example, firewalls were once used only by tech-savvy enthusiasts. Today, most people wouldn’t dream of using a computer without a firewall. With cybercrime on the rise, providing an encrypted connection has become one of many security elements visitors have come to expect. Website security is a big deal. Every bit of data transferred across a network is susceptible to being intercepted mid-transfer. While encryption can’t prevent

How To Spot A Reliable, Secure Web Host

A high level of customer satisfaction doesn’t necessarily mean a web host is reliable or secure. A customer is satisfied when their needs have been met. Most web hosting customers have simple needs, and wouldn’t notice if a host lacked specific security features. In this regard, the majority of web hosting customers are easy to satisfy. As long as their website stays online and their email isn’t interrupted, they’re happy. Happy customers often post reviews sharing their positive experiences, but

5 Best Practices To Support Your WooCommerce Shop

Choosing to power your ecommerce shop with WooCommerce is a smart move. Thirty percent of all e-commerce stores are powered by WooCommerce, including some of the world’s big brands like Singer, Weber, and Ghostbed. There’s a good reason for that: WooCommerce provides a higher level of customization than other platforms, which is exactly what brands need. Customizing your WooCommerce store is easy. You don’t need to be a programmer to perform most modifications. If you’re not familiar with WordPress, the

Tips For Building Your Custom PrestaShop Theme

Choosing PrestaShop as a platform for your e-commerce website was a great move. It’s easy for you and your customers to use, supports optimized page speed for SEO, and was professionally designed to handle e-commerce. PrestaShop installations come with a standard theme you can customize to a degree without knowing any programming, but sometimes that’s not enough. If you’re searching for a fully custom theme, you’ll need a professional developer. Unlike WordPress, there aren’t as many theme developers for PrestaShop,